The more you know about your audience and how they engage with your content, the better you can deliver an optimal ad experience that leads to conversion. By integrating Oktopost's social media management platform with Facebook Ads, B2B marketing teams can leverage social media data to improve their Facebook Retargeting results and pays less for each conversion.
Key Benefits
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Reach engaged audiences, regardless of which network they engaged on or whether the post links to a third-party website
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Get access to new leads and tap into a wider, highly relevant audience territory by remarketing to individuals who engage with content shared by employee advocates
About Facebook Ads
Facebook provides powerful advertising products that let businesses and organizations connect with the people who are most likely to be interested in their products and services. Advertisers define who they want to reach based on factors such as interests, age, and location - and build a multi-channel ad experience across Facebook and Instagram.