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Behind the Post

Listen to Behind the Post Podcast

Social media stories offer an insider’s view of B2B marketing. Our “Behind the Post” series highlights real examples, strategies, and lessons for social media practitioners and their marketing leaders.

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Latest Episodes

Hear from a mixture of renowned B2B marketing and sales leaders. Our conversations are real, honest and authentic, all while revealing the unfiltered, not-so-known truths of today’s most interesting marketers.

How to add a human touch to B2B social media
Behind the Post

How to add a human touch to B2B social media

Is follower count meaningless?
Behind the Post

Is follower count meaningless?

Pro Tips to Master Content Repurposing for an Impactful Social Presence
Behind the Post

Pro Tips to Master Content Repurposing for an Impactful Social Presence

How to Get Management Buy-In for a Social Selling Program
Behind the Post

How to Get Management Buy-In for a Social Selling Program

How to Put the “Social” Back in B2B Social Media
Behind the Post

How to Put the “Social” Back in B2B Social Media

The Power of a Strong Personal Brand on LinkedIn
Behind the Post

The Power of a Strong Personal Brand on LinkedIn