Blog

Oktopost blogs and resources

The marketing intelligence playbook: Merging social & content for a competitive edge
Guides
March 31, 2025

The marketing intelligence playbook: Merging social & content for a competitive edge

Smarter, not harder marketing In B2B marketing, working harder isn’t enough. Marketers need smarter ways to decode the competitive landscape and make faster, more strategic decisions. Social …

All Attribution B2B Marketing Behind the Post Content Marketing Employee Advocacy Guides Marketing Automation Marketing Intelligence Product Updates Radically Transparent Social Listening Social Media Marketing Social Publishing Social Response Management Social Selling Solution Briefs Video Marketing
The marketing intelligence playbook: Merging social & content for a competitive edge
Guides

The marketing intelligence playbook: Merging social & content for a competitive edge

How to repost stories from LinkedIn to your advocacy boards
Product Updates

How to repost stories from LinkedIn to your advocacy boards

A/B testing and the 1% challenge at Grant Thornton Australia
Behind the Post

A/B testing and the 1% challenge at Grant Thornton Australia

Mastering the role of a B2B social media manager: Key challenges & fixes
Guides

Mastering the role of a B2B social media manager: Key challenges & fixes

Balancing the three-legged stool of Analytics, Operations, and the Business with Saima Rashid
Radically Transparent

Balancing the three-legged stool of Analytics, Operations, and the Business with Saima Rashid

The rise of marketing intelligence: Why CMOs and marketing leaders need competitive insights to stay ahead
Marketing Intelligence

The rise of marketing intelligence: Why CMOs and marketing leaders need competitive insights to stay ahead

How B2B marketers can outperform rivals with insights from competitors’ content strategy
Guides

How B2B marketers can outperform rivals with insights from competitors’ content strategy

How to use LinkedIn Specialisms to boost your B2B brand and employee advocates
Employee Advocacy

How to use LinkedIn Specialisms to boost your B2B brand and employee advocates

Employee advocacy FAQs: Answers to the most common advocacy questions
Employee Advocacy

Employee advocacy FAQs: Answers to the most common advocacy questions

How marketing intelligence platforms are transforming B2B content strategy
Marketing Intelligence

How marketing intelligence platforms are transforming B2B content strategy

Why executive voices are at the heart of your brand with Sara Lattanzio
Radically Transparent

Why executive voices are at the heart of your brand with Sara Lattanzio