How to Create Engaging Video Content for Social Media

With a huge spike in video content across social media and no signs of it slowing down, producing engaging thought leadership videos have become the latest trend for B2B marketers.

In this podcast episode of Radically Transparent, Jennifer Gutman, Director of Social Strategy at Oktopost hosts Sivan Felder, co-founder and CMO of TwoHeads a video marketing firm, to share her unfiltered insights into the challenges of video production, the psychology of video and actionable tips to create high quality, inexpensive video content for social media that can impact business initiatives in a powerful and truly authentic way.

Listen to the podcast:

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About Sivan Felder:

Sivan Felder eats, sleeps and breathes video.

Born a consummate storyteller, Sivan has spent her career working in the video industry, and now serves as the co-founder and CMO of TwoHeads, a video marketing firm.

She’s guided video strategies and campaigns for companies such as Google Cloud, Cynet, Ourcrowd and Mixtiles. Her work has won awards and been viewed by thousands of people all over the world.

Now, her company helps startups and B2B companies harness the power of video to dominate their market.

More About the Show:

Radically Transparent is one of Oktopost’s popular original podcast shows on the podcast channel, B2B Marketing Now.

Created and hosted by Jennifer Gutman, Oktopost’s Director of Social Strategy, each episode features a B2B marketing leader to share their radically transparent truths behind being a modern day marketer using social media to grow ideas, take risks, and impact change.

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For more mind-blowing episodes, subscribe to our channel B2B Marketing Now wherever you listen to podcasts or catch us on Apple Podcasts or Spotify.

Looking to Learn More About Video for Social Media?

Follow Oktopost on LinkedIn, Twitter and Facebook for meaningful conversation on incorporating videos into your social media strategy.