Launching an employee advocacy program is one of the most impactful steps a B2B marketer can take to expand brand reach, build authentic trust with audiences, and turn employees into powerful voices for the company.
This course will guide you through becoming your organization’s B2B employee advocacy expert.
Inspire employees across your organization to share marketing content and leverage their collective reach to amplify your brand with B2B employee advocacy.
The Oktopost Academy will equip you with the mindset, skillset, and toolset necessary to lead B2B social media at your organization successfully.
We’ve compiled our 10+ years of experience in the B2B space to deliver the absolute essentials for any B2B marketer.
Exclusively for Oktopost customers: Enroll to access all videos, gain expert know-how, and earn a LinkedIn-ready certification.
“The transformation has been incredible. Our advocates have become integral to our brand’s reach and engagement, and their efforts have amplified our voice in ways we couldn’t have achieved alone.
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Jennifer Gutman is the Director of Customer Marketing at Oktopost and a recognized expert in B2B employee advocacy strategy. With over a decade of experience, she has coached advocacy programs of all shapes and sizes, leading them to scale and sustainable success.
Jennifer passionately believes that social media is the anchor of any successful B2B marketing strategy.
Discover how Oktopost can help you build, execute and measure a successful B2B social media strategy.
